Business Tours
Business Tour
Phoenix Group had the privilege of organizing a highly successful business tours to Georgia, specially tailored for business owners aiming to expand their presence into both Europe and Georgia. These events were part of our ongoing commitment to facilitate growth opportunities and global expansion for ambitious entrepreneurs.
The tours were designed to provide participants with an in-depth understanding of Georgia’s unique position as a strategic gateway to Europe. Business owners were given exclusive access to high-level networking sessions with key industry leaders, government officials, and potential business partners. This allowed them to explore Georgia's pro-business environment, including its competitive tax incentives, simplified regulatory framework, and growing reputation as a regional hub for trade and investment.
Additionally, participants had the opportunity to visit leading business centers and special economic zones in Georgia, gaining invaluable insights out of the market opportunities . The tours highlighted Georgia’s open economy, its access to European markets through key trade agreements, and the potential for long-term growth in sectors such as manufacturing, logistics, technology, and services.
At Phoenix Group, we are proud to continue supporting our clients in their international expansion efforts by providing strategic guidance, unparalleled access to new markets, and opportunities to grow their businesses globally.
To build on the success of this year’s business tour, we are excited to offer continued support for business owners looking to explore new markets in Georgia and Europe. Our expert consulting services are tailored to provide in-depth market analysis, strategic entry plans, and hands-on guidance through every step of the expansion process.
How we organize business tours
Section 1: Cultural Immersion and Market Familiarization
Our journey begins with a city tour that immerses guests in Georgia’s rich culture and history. Understanding the cultural landscape is crucial for any business entering a new market, and we highlight key aspects that influence consumer behavior and business practices.
Section 2: Investment Seminar – Opportunities and Challenges
Next, we host an investment seminar focused on regional opportunities. Esteemed speakers from the Phoenix Group and Georgia Holiday Group explore Georgia’s potential as a strategic hub in the Region, emphasizing access to over 600 million potential consumers in the CIS and EU markets. This section includes compelling case studies, illustrating the vast possibilities for investment.
Section 3: Business-to-Business (B2B) Meetings and Market Visits
The final segment of the tour features B2B meetings and market visits, allowing participants to engage directly with local business practices. Attendees split into groups to facilitate personalized interactions, culminating in a dedicated sessions where they express their intent to explore opportunities in the Georgian market, fueled by insights from our expert team.
Business Tour - May 2024
In May 2024, Phoenix Group, in collaboration with Pol magazine, organized a business trip to Georgia. Phoenix hosted twelve major companies from Iran during this tour. These companies aimed to explore new business opportunities and internationalize their brands by targeting consumers outside of Iran. Phoenix Group, accompanying top international economic and business specialists, shared valuable insights and strategies on entering the Georgian market.
Key Goals of the Trip
Understanding the Georgian and regional markets
Exploring entry strategies into the regional market
Identifying potential obstacles and challenges
Developing a market entry strategy
The three-day event involved multiple meetings where Phoenix experts demonstrated how Iranian companies could effectively approach the Georgian market and maximize their potential before making investment decisions.
Business Tour - May 2023
Our business tour focused on two key sectors: health tourism and real estate development.
In the
health tourism sector, we held meetings with major clinics in Georgia, including
New Hospital. During these meetings, we assessed their capabilities, and our guests presented a health tourism platform, exploring potential opportunities. Discussions covered the healthcare services offered in both Georgia and Iran, and how a pilot phase could be initiated to establish a sustainable connection between the two. About ten representatives from both Iran and Georgia attended these meetings, during which the platform was presented and feedback was gathered. This area of collaboration is ongoing.
In the real estate sector, we explored four major construction projects in Tbilisi and assessed the surrounding lands for any kind of real estate projects. We also discussed residency possibilities for participants and explored potential construction projects where Iranian real estate businesses could participate through joint ventures.
This business tour provided a valuable opportunity for collaboration and exploration in these two growing industries.
Business Tour - May 2023
At Phoenix Group, we organized a comprehensive business tour that brought together diverse sectors, including construction material providers, construction companies, transportation, and pharmaceuticals. This tour aimed to facilitate connections, provide market insights, and explore collaborative opportunities within Georgia.
Construction Materials Sector
Participants had the opportunity to visit major construction projects, gaining firsthand insights into the types of building and installation materials utilized in Georgian developments. This experience allowed suppliers to assess market demands and identify opportunities to launch valuable goods in the local market.
Pharmaceuticals
In the pharmaceutical sector, participants engaged in VIP B2B meetings with key stakeholders, including pharmacies and main distributors. These interactions provided valuable insights into the local pharmaceutical landscape, fostering relationships that can lead to future collaborations.
Transportation
The tour also focused on the transportation sector, examining the presence of Iranian goods in Georgia and identifying opportunities for improved logistics solutions. Major transportation companies held discussions with their Georgian counterparts to explore how to streamline the export routes for Iranian products to Georgia and vice versa, creating synergies that benefit both markets.
Strategic Meetings
A highlight of the tour was a meeting with a leading chain store of construction materials, Gorgia, where participants engaged directly with the management team. The session included presentations of products, pricing discussions, and evaluations of which items could successfully penetrate the Georgian market. Financial interactions and potential agreements were also explored, laying the groundwork for future business opportunities.
For those interested in future business tours, stay tuned for our upcoming events, where you’ll gain exclusive access to key industry insights, high-level networking opportunities, and practical guidance on establishing operations abroad. Whether you're looking to grow your business or explore new market opportunities, our tours are designed to equip you with the tools and connections needed to succeed.
For more information on our consulting services or to reserve your spot in the next business tour, contact us today.
Let us help you take your business global with confidence.
Let’s talk about your project
Fill in the form or call to set up a meeting at (+995) 555-5555.